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OUR FINEST BEGINNING SMALL BREED, 2,5KG x 4
Our finest

BEGINNING SMALL BREED, 2,5KG x 4

Our finest BEGINNING is our deluxe grain-free meal tailored to puppies expected to reach an adult weight of up to 15 kg. This meal is packed with local and regional delicacies including free-range British chicken, British free-run country duck, Scottish salmon, fresh trout and whole egg. By serving THE BEGINNING, you will be providing your puppy with all the nutrition he or she needs at every stage of puppyhood. 

A first-class human-grade meal free from grain and fillers. Nothing but the very best. 

Tailored to: Puppies reaching an adult weight of up to 15 kg.  We recommend serving The BEGINNING until your puppy is 10–12 months

Made with pride in our British kitchen.

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THE RECIPE

Fresh free-range British chicken and free-run welfare assured British country duck (34%), Dried Chicken and Duck (30%), Sweet Potato, Chicken Fat (9%), Peas, Fresh Scottish salmon and Trout (7%), Whole Egg (7%), Linseed, Potato, Chicken Gravy (3%), Lucerne Sprout, Vitamins, Minerals, MOS (Mannan Oligosaccharides), FOS (Fructo-Oligosaccharides), Glucosamine, MSM (methylsulfonylmethane), Chondroitin, Cranberry, Acai, Bilberry, Mulberry, Apple, Tomato, Orange, Pear, Carrot, Spinach, Cauliflower, Seaweed, Marigold, Ginseng,
Decaffeinated green tea, Ginger.

NUTRITIONAL VALUES

Made with fresh and dried chicken, duck, salmon, trout, egg | 90%
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Of which fresh | 42%
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Protein | 35%
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Fat | 21%
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> Of which Omega-3 | 1.7%
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> Of which Omega-6 | 3.6%
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Minerals/Crude ash | 8%
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Fiber | 3.5%
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Water | 8.5%
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Calcium | 1.6%
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Phosphorus | 1.3%
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Glucosamine | 0.09%
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Chondroitin | 0.07%
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Kcal/kg | 3920

ADDITIVES PER KG

Vitamins: Vitamin A 15,000 IU, Vitamin D3 2000 IU, Vitamin E 240 IU.

Provitamins: Taurine 1,500 mg. Trace Elements: Zinc (Zinc Chelate of Amino Acids Hydrate) 50 mg, Iron (Iron (II) Chelate of Amino Acids Hydrate) 50 mg, Manganese (Manganese Chelate of Amino Acids Hydrate) 35 mg, Copper (Copper (II) Chelate of Amino Acids Hydrate) 15 mg, Iodine (Calcium Iodate Anhydrous) 0.96 mg, Selenium (Sodium Selenite) 0.3 mg.

We naturally preserve with rosemary extract. Regulation (EC) No 2017/2279.

ADDITIONAL INFORMATION

Cooking temperature
82 degrees (°C).

Best before
Date, time and unique production number can be found at the top of the bag.

Storage & packaging
The food should be stored in the bag, in a cool, dry place (5-18 °C). Away from direct sunlight, and with the zip carefully closed. This will ensure the last meal tastes as good as the first. Th 10kg packaging is 100% recyclable plastic and should be disposed of with other soft plastics.

Bags & croquette size
The BEGINNING is available in 2.5 kg and 10kg bags. The croquette size is tailored to smaller breeds and is the same in both bags.

Who’s it for?
ESSENTIAL the BEGINNING is our special food for puppies & juniors, who as adults will weigh up to a maximum of 15 kg. As you can and should always expect from us, only top-quality ingredients are used. The BEGINNING is GRAIN-FREE and follows our BOF principle. Important! Puppies that will weigh
more than 15 kg as adults must begin on the BEGINNING LARGE BREED from 8 weeks of age.

For breeders: For all puppies from about 3 weeks of age. Soak the meals in boiled, slightly cooled water to make porridge, and introduce gradually. Serve the BEGINNING to the bitch until the pups are 6-8 weeks. Can also be served before giving birth for extra energy/strength.

BOF - A sensation within pet foods
Behavioral Optimizing Foods (BOF) is the principle honoring the many advantages of keeping the blood sugar levels stable throughout the day. Our high fresh meat content and the low preparation temperature means your dog gets exceptional nutritional values vs. mass-branded pet foods. The results with BOF are breathtaking. Serving ESSENTIALS positively will affect the mental balance of your dog. Some report seeing a dramatic transformation in the behavior, others note a smaller change, however improvement is always recorded.

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OUR FINEST BEGINNING SMALL BREED, 2,5KG x 4

Meet the ESSENTIALS-pack

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Why we love our finest THE BEGINNING SMALL BREED 2.5 kg

For puppies & juniors

Our finest THE BEGINNING is a delicate puppy meal, tailored for puppies that will weigh up to 15 kg as adults.

BOF Approved!

Only the best is good enough! A delicious, grain-free puppy meal that supports stable blood sugar levels to help keep your puppy at their best.

For optimal puppy growth

An exceptional puppy meal that offers real benefits for your puppy’s growth. Additionally, it’s one of the most popular meals among breeders.

OUR FINEST BRITISH HERITAGE KITCHENS

Extraordinary dogs deserve extraordinary food

We believe your dog deserves the same honest, handcrafted meals you would serve to the rest of your family. That's why each recipe is lovingly prepared in small batches in our Finest British Heritage Kitchens.

When we say 'Finest', it's arguably the world's finest. Everything is inspired by traditional methods and made with real human-grade quality ingredients. This is what exceptional nourishment looks and feels like, with a name and legacy you can trust.

Because extraordinary dogs deserve extraordinary food.

Magical. One bite at a time

How much should your dog eat?

How much does your dog weight as adult?

    KG

    *You may notice that the result is 15% lower than the amounts shown on the table on the bag. The table is based on industry standard recommendations, but since our meals contain an exceptionally high amount of fresh ingredients, we have found that feeding 15% less provides the same nutritional value.

    OUR FINEST THE BEGINNING

    Delicate meals for puppies & juniors

    Delicious, grain-free & nutritious for the younger stages of life. The meals are developed to perfectly support the specific sensitive growth stage that bigger and smaller dogs go through.